Putting The iPad In The Right Perspective

Steve Jobs with the iPad
Steve Jobs with the iPad

For the past year now, just like many other tech geeks, I followed the numerous rumors covering the biggest event of the year, the upcoming (now released) Apple iPad. Finally, after long waiting, Steve Jobs introduced the iPad to the public in an event that was broadcasted live…from an iPhone. Apparently, Apple did not allow any camera crews to broadcast the event to the masses. Strange, but it is not why I write this post.

By now, there are possibly hundreds of blog posts floating in the blogosphere covering every inch of the iPad, analyzing the pros and cons, and telling us why we should or should not purchase an iPad. Fair enough, but still it is not why I write this post.

There is also a lot of disappointment among many tech geeks who think that Apple did not do enough to provide an “iPhone like” product, something that will flip the industry upside-down, and will create the same revolution the iPhone created when it was first released. Good point, but wait, did Apple really talk about a revolution?

This type of high expectations unleashed quite few reviews, most of them negative reviews, numbering the reasons why iPad is a big disappointment.

The question that came to my mind is this: Is it fair/right to blame Apple for the lack of adobe flash, camera, signing with AT&T, not providing USB port, not having E-Ink for easy E-book reading, lack of multitasking, no drag and drop management, no SD slot, no HDMI Out, no 1080 Playback, no Native Widescreen, no full GPS, no Open SDK? The answer, I think, should be No. I will explain:

All the features I mentioned are great and needed features, but unfortunately we, the masses, created them. All the rumors and speculations we read over the past year, created in our mind the “perfect’ iPad. The iPad we, the masses, wanted to have, and the iPad we the masses thought Apple will introduce.

I agree the lack of all the features I mentioned above left a somewhat bitter taste from yesterday’s event, almost a defeat, if you will, to our high exceptions. But wait, I see hope in the horizon. Look at Apple’s products over the years (iPod, Macs, iPhones, etc), they all prevailed, and they all started as a tool that lacked one or two features (e.g. iPod: was too big. iPhone: not as fast as 3GS). No matter which Apple product you will pick, they all ended up turning into something we never expected (a great example would be the latest redesign of the iPod Nano).

When I talk to Apple users/fans all over the world, I always detect the sense of pride and admiration they hold toward Apple products. There is always the feeling that you are talking to Steve Jobs himself. In that sense, I can see why people will get angry with Apple, almost resentful at the fact that they did not release the iPad we ALL wanted, you know, the one that “will show” Microsoft who is the boss, who will teach Google how it should really be.

No, not yesterday, not today, and probably not tomorrow either. Apple is a company that strives on innovation, true, but it is also a company that is strategic, and their strategy this time is simply to “wait”. There are currently at least 5 companies who are developing a tablet, and one of them is a big “whale” name Google, thus from a strategic point of view it would not make sense to introduce a full product when your competitor is trying to learn your steps.

In sum, even though we did not get the iPad we all desired, the future for this type of devices looks promising then ever, and in many ways the current iPad is indeed a revolution.

Do you agree?

I attached a video of a different point of view :-) enjoy:


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