Itai Boublil

Education

Bachelor of Science, Cum Laude

Northeastern University

College of Business

Boston, MA

January 2000- May 2004

• Concentrated in Marketing and Entrepreneurship-&-Innovation.
• Made the Dean’s List of Academic Honor (January 2000 to May 2004).
• Developed an innovative service in the field of Biometric Technology as an addendum to a class.

Professional Training

Inbound Marketing Certified Professional

Inbound Marketing University

Online Certification Program

July 2009

• SEO, SEM, SMM, lead conversion, lead nurturing, Blogging strategies, and closed-loop analysis certified professional.

Professional Experience

Inbound Marketing University (June 2010-present)

Inbound Marketing Educator at InboundMarketing.com

June 2010-present

• Write Online Marketing articles to the Inbound Marketing University community.

Princeton University, Campus Recreation

Princeton, NJ

September 2007- Present

Social Media Marketing Manager (November 2009-Present)

• Initiated the creation of a Social Media Marketing Manager position at Princeton University- Stephens Fitness Center. Responsibilities: Facebook Fan page; Twitter; Media content strategy; Blog content strategy; Analytics.

Evening Manager (June 2009-Present)

• Work with the Assistant Director of Campus Recreation (Fitness), in the administration, management and operation of the Stephens Fitness Center at Princeton University.

Social Media Plan Architect (June 2009-September 2009)

• Initiated, developed, and presented an Internet Marketing plan for Princeton University-Campus Recreation

Internet Marketing Consultant (October 2008- March 2009)

• In charge of creating a Social Media Marketing plan using online content to reach members and potential members directly on the web.
• Worked cross-functionally with staff members to create the brand analysis for Princeton University- Campus Recreation.

Support Machines Ltd

Startup Company

USA & Israel

January 2007- July 2007

Assistant Project Manager/Strategic Consultant

• Co-directed the development and implementation of a website demo.
• Worked closely with the tech team to meet project objectives and deadlines.
• Constructed a large database (approximately 700 questions and answers) to use with the company’s core software, Anyboty.

B-Fit Gymnasium

Rehovot, Israel

December 2005-December 2006/ April 2008

Project Architect (April 2008)

• Redesigned “B-fit 4 life” Marketing and Promotion plan.
• Led a one-week seminar entitled Nutrition and Training as a Group.

Business Analyst (December 2005-December 2006)

Project Innovator of “B-Fit 4 Life” (December 2005-December 2006)

• Initiated, designed and directed “B-Fit 4 Life”.
• Designed the marketing and implementation strategy for “B-Fit 4 Life”.
• Managed all revenues and expenditures generated by the “B-Fit 4 Life” project.
• Recruited, interviewed, and trained new staff for the expansion of the project.

Mondex, Inc.

Computer and IT services

Rishon Le Zion, Israel

August 1998 –July 1999

Sales/Marketing Analyst

• Worked with the Sales and Marketing departments to identify new market opportunities.
• Responsible for planning, executing, and maximizing marketing and sales programs.
• Worked cross-functionally with other departments to develop marketing and sales plans.

Military Experience

Israel Air Force

August1994- August1997

First Sergeant/Elite Helicopter Search and Rescue Squadron

• Israeli Air Force, Night Birds 118^th squadron.
• Developed unique leadership skills under stressful environments.