This post is part of a series of lectures, which you can view here, that cover various inbound marketing topics. The content is from Inbound Marketing University, a training program which I have completed and passed to become an Inbound Marketing Certified Professional, and an Inbound Marketing Educator.
Today’s topic is “Successful Email Marketing“.
What you will learn: In this class you will learn the proper inbound marketing email techniques to increase lead conversion. There is lots of information in this video, so feel free to take notes.
Homework Assignment: Explain why email marketing is considered inbound marketing. Also, give an example when email marketing could also be an outbound marketing technique when done ineffectively.
If you would like to become an Inbound Marketing Certified Professional, you can do so by clicking here.
Also, make sure to tune in to Hubspot TV LIVE today at 4:00PM EST.
Enjoy the class: