Brands are fascinating. Some brands are so powerful, they impact almost every purchase decision we make in life. To put it to the test, I would like to run a small experiment with the readers of this blog to examine the affect brands have on our decisions.
In the image below you will see two phones. One is titled ‘iPhone‘, and the other is titled ‘Android‘. Both phones are identical in their size, shape, weight, design, and anything else you can think of. The only difference is the brand’s name.
The question to you, all things being equal, is which of these two phones will you choose? You can place your answer in the poll provided under the image.
I will post the conclusion of this experiment later in the week, but it will be interesting to see what you think, considering the two brands are identical.