Itai BoublilInbound Internet Marketing & More

This is the last class before you can take the Inbound Marketing University exam, and become a Certified Inbound Marketer. Feel free to review all the classes prior to taking the exam, and comment if you have any questions. The exam itself requires that you will pay attention to minor details such as percentages, numbers, and other data. My advice to you is to take notes, and try to understand the “why” and “how” of the question. Although the exam is timed, I think you will have plenty of time to complete it.

What you will learn: Listen to a hearty review of the first 9 inbound marketing classes.

Homework: Create a list of 10 lessons that you’ve learned from Inbound Marketing University that would be helpful for someone new to inbound marketing.

Good luck!

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This post is part of a series of lectures, which you can view here, that cover various inbound marketing topics. The content is from Inbound Marketing University, a training program which I have completed and passed to become an Inbound Marketing Certified Professional, and an Inbound Marketing Educator.

Today’s topic is ” Internet Marketing Comprehensive Review”

What you will learn: This is a high-level review of inbound marketing that includes tips, tricks, and helpful reminders that will make your marketing successful.

Homework: List five components that would indicate a successful inbound marketing campaign.

If you would like to become an Inbound Marketing Certified Professional, you can do so by clicking here.

Also, make sure to tune in to Hubspot TV LIVE today at 4:00PM EST.

This post is part of a series of lectures, which you can view here, that cover various inbound marketing topics. The content is from Inbound Marketing University, a training program which I have completed and passed to become an Inbound Marketing Certified Professional, and an Inbound Marketing Educator.

Today’s topic is ” Social Media for Big Businesses”

What you will learn: Paula presents interesting Southwest Airlines case studies that depict how her team used social media to build the airline’s brand..

Homework: Explain how you could use a social media team to manage a brand’s social media presence.

If you would like to become an Inbound Marketing Certified Professional, you can do so by clicking here.

Also, make sure to tune in to Hubspot TV LIVE today at 4:00PM EST.

This post is part of a series of lectures, which you can view here, that cover various inbound marketing topics. The content is from Inbound Marketing University, a training program which I have completed and passed to become an Inbound Marketing Certified Professional, and an Inbound Marketing Educator.

Today’s topic is ” Passion -Inspired Video & Other Creative Content”

What you will learn: This is IMU’s most controversial class! Listen to Gary’s passionate, in-your-face talk on how to get past corporate limitations and create remarkable video content for your business.

Homework: Describe how you could argue to your boss the business benefits of creating content and using social media.

If you would like to become an Inbound Marketing Certified Professional, you can do so by clicking here.

Also, make sure to tune in to Hubspot TV LIVE today at 4:00PM EST.

This post is part of a series of lectures, which you can view here, that cover various inbound marketing topics. The content is from Inbound Marketing University, a training program which I have completed and passed to become an Inbound Marketing Certified Professional, and an Inbound Marketing Educator.

Today’s topic is “Advanced Marketing Analytics”.

What you will learn: Listen to this enthusiastic presentation to understand what you should measure and how to best measure it.There is lots of information in this video, so feel free to take notes.

Homework Assignment: Review three analytical tools. What important web and marketing metrics can you measure with those tools?

If you would like to become an Inbound Marketing Certified Professional, you can do so by clicking here.

Also, make sure to tune in to Hubspot TV LIVE today at 4:00PM EST.

To get more of these great lectures, subscribe to the RSS feed.

Enjoy the class:

This post is part of a series of lectures, which you can view here, that cover various inbound marketing topics. The content is from Inbound Marketing University, a training program which I have completed and passed to become an Inbound Marketing Certified Professional, and an Inbound Marketing Educator.

Today’s topic is “Twitter for Business”.

What you will learn: This class is a drill-down of best practices and quick tips to use Twitter for marketing your business. There is lots of information in this video, so feel free to take notes.

Homework Assignment: Write a blog article that lists three qualities of a successful Twitter business account. What things should you be sure to avoid?

If you would like to become an Inbound Marketing Certified Professional, you can do so by clicking here.

Also, make sure to tune in to Hubspot TV LIVE today at 4:00PM EST.

Enjoy the class:

This post is part of a series of lectures, which you can view here, that cover various inbound marketing topics. The content is from Inbound Marketing University, a training program which I have completed and passed to become an Inbound Marketing Certified Professional, and an Inbound Marketing Educator.

Today’s topic is “PR for Inbound Marketing“.

What you will learn: In this class you will learn how to run a successful inbound public relations campaign for both your clients and your own company. There is lots of information in this video, so feel free to take notes.

Homework Assignment: Consult a hypothetical client on how to create an effective inbound PR campaign. What content would you create?
What channels would you use? Why?

If you would like to become an Inbound Marketing Certified Professional, you can do so by clicking here.

Also, make sure to tune in to Hubspot TV LIVE today at 4:00PM EST.

Enjoy the class:

As promised, every Friday morning I will publish a new lecture video that covers one topic in Inbound Marketing. Today’s topic is “Inbound Lead Nurturing“.

The content is from Inbound Marketing University, a training program which I have completed and passed to become an Inbound Marketing Certified Professional.

What you will learn: In this class you will learn how to nurture your leads from an inbound marketing perspective. There is lots of information in this video, so feel free to take notes.

If you would like to become an Inbound Marketing Certified Professional, you can do so by clicking here.

Also, Make sure to tune in to Hubspot TV LIVE today at 4:00PM EST.

Enjoy the class:

As promised, every Friday morning I will publish a new lecture video that covers one topic in Inbound Marketing. Today’s topic is “Advanced SEO Tactics: On beyond keyword research”.

The content is from Inbound Marketing University, a training program which I have completed and passed to become an Inbound Marketing Certified Professional.

What you will learn: In this class you will learn advanced SEO techniques and tricks to optimize your website and increase your web rankings. There is lots of information in this video, so feel free to take notes.

If you would like to become an Inbound Marketing Certified Professional, you can do so by clicking here.

Also, Make sure to tune in to Hubspot TV LIVE today at 4:00PM EST.

As promised, every Friday morning I will publish a new lecture video that covers one topic in Inbound Marketing. Today’s topic is “Viral Marketing and World Wide Rave”.

The content is from Inbound Marketing University, a training program which I have completed and passed to become an Inbound Marketing Certified Professional.

What you will learn: Listen to helpful tips to create viral ideas and let your content spread like wildfire on its own.There is lots of information in this video, so feel free to take notes.

If you would like to become an Inbound Marketing Certified Professional, you can do so by clicking here.

Also, Make sure to tune in to Hubspot TV LIVE today at 4:00PM EST.

Enjoy the class:

Viral Marketing and World Wide Raves (GF301)

As promised, every Friday morning I will publish a new lecture video that covers one topic in Inbound Marketing. Today’s topic is “Successful Business Uses for Facebook and Linkedin“.

The content is from Inbound Marketing University, a training program which I have completed and passed to become an Inbound Marketing Certified Professional.

What you will learn: This class is a fast drill-down into the different functionality of Facebook and LinkedIn for business. There is lots of information in this video, so feel free to take notes.

If you would like to become an Inbound Marketing Certified Professional, you can do so by clicking here.

Also, Make sure to tune in to Hubspot TV LIVE today at 4:00PM EST.

Enjoy the class:

Successful Business Uses for Facebook and LinkedIn (GF202)

As promised, every Friday morning I will publish a new lecture video that covers one topic in Inbound Marketing. Today’s topic is “Social Media and Building Community”.

The content is from Inbound Marketing University, a training program which I have completed and passed to become an Inbound Marketing Certified Professional.

What you will learn: In this class you will learn how to interact as a business in social media and build your own community organically. There is lots of information in this video, so feel free to take notes.

If you would like to become an Inbound Marketing Certified Professional, you can do so by clicking here.

Also, Make sure to tune in to Hubspot TV LIVE today at 4:00PM EST.

Enjoy the class:

Social Media and Building Community (GF201)

As promised, every Friday morning I will publish a new lecture video that covers one topic in Inbound Marketing. Today’s topic is “SEO Crash Course To Get Found“.

The content is from Inbound Marketing University, a training program which I have completed and passed to become an Inbound Marketing Certified Professional.

What you will learn: In this class, you will learn the basics of SEO from Lee Odden himself, as he walks you through how to optimize your website to start getting found in search engines. There is lots of information in this video, so feel free to take notes.

If you would like to become an Inbound Marketing Certified Professional, you can do so by clicking here.

Also, Make sure to tune in to Hubspot TV LIVE today at 4:00PM EST.

SEO Crash Course to Get Found (GF102)